曲美家居创立于 1993 年 4 月,是国内领先的集设计、生产、销售于一体的大型家居集团,致力于为用户提供整体家居解决方案。秉持“设计美好生活”的品牌理念和“原创设计”的产品理念,曲美家居不断创新工艺、制造、设计和商业模式,为国人构建更加美好的生活方式,打造沉浸式、体验式的消费体验。作为企业公民,曲美家居积极践行社会责任,积极投身社会公益事业,不断回馈社会。2015 年 4 月,在上海证券交易所主板上市(股票代码:603818);2018 年 8 月,并购挪威国宝级舒适椅公司 Ekornes ASA,加速品牌全球化的步伐;2019 年 9 月,确立“时尚家居”的品牌定位,启动品牌焕新计划;2020 年,曲美家居创新营销模式,发力电商,并开启试直播带货模式,取得了不错的业绩。目前,曲美品牌在全国 400 多个城市布局了 1000个品牌店,拥有 4 大生产基地;Ekornes ASA 在全球拥有 5000 多个营业网点和 9家工厂。
QM Home Furnishings, founded in April 1993, is the leading design, production and sales of large-scale home groups, is committed to providing users with overall home solutions. Adhering to the brand concept of "designing a better life" and the product concept of "original design", QM Home Furnishings continuously innovates its technology, manufacturing, design and business model to build a better way of life for the Chinese people and create an immersive and experiantive consumer experience. As a corporate citizen, QM Home Furnishings actively practice social responsibility, actively participate in social welfare undertakings, and constantly give back to the community. In April 2015, QM Home Furnishings was listed on the Shanghai Stock Exchange (stock code: 603818); in August 2018, the acquisition of Ekornes ASA, a Norwegian national treasure comfort chair company, accelerated the pace of brand globalization;in September 2019, the establishment of a "fashion home" brand positioning, the launch of a brand refresh plan; in 2020, QM Home Furnishings innovative marketing model, power e-commerce, and the opening of a pilot live belt mode, achieved good results.At present, there are more than 1,000 brand stores in more than 400 cities nationwide for QM brand, and 4 major production bases; Ekornes ASA has more than 5,000 business outlets and 9 factories worldwide.